“The money is in the list”. You’ve heard it a lot. You’re fed up of hearing it. But the thing is, it’s true! You’ve got to make use of an email marketing software if you want to make serious money online. An email marketing software allows you to collect email addresses of prospects and market them offers in the future.

Before we talk about how you can use it to make money online, let’s talk about 3 email marketing software you can use in your business.

Aweber

This is the preferred solution of many marketers. It’s been here since 10+ years and is reputed for its highest delivery rates. It is recognized by most (if not all) ISPs and hence is not treated as spam as they know that Aweber uses double opt-in to collect emails.

For now, you have the option to try it out for $1 only for the first month.

Get Response

This is another email marketing software that internet marketers love to use. It is a direct competitor to Aweber and is as good in many instances. Currently, you are allowed 10 subscribers for free as a trial.

Mail Chimp

This is a somewhat newer email marketing software that allows you to market your prospects. The great thing about Mail Chimp is that it allows you to build your subscriber list up to 1000 subscribers for free!

The catch is, however, that you are not allowed to promote affiliate offers. Bad, but not that bad if you don’t have any money to invest in an email marketing software.

iContact

This is another respected service that major ISPs are familiar with. One reason you may want to consider iContact over eve Aweber is that they allow single opt-in (meaning the subscribers won’t have to confirm their subscription – which often decreases the chances of them becoming your subscribers).

You just can’t expect to become rich by selling a product one-off. To really maximize your profits, you need to be able to squeeze out as much money as possible out of each and every customer. Not that I am advocating ripping them off! But if the customers WANT TO invest a lot of money into something they actually like, why not do them that favour and be that guy who offers them these? You will be paid AND liked for it.

Once again, consider the use of an email marketing software in your business if you haven’t already.