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Archive for the ‘Pay Per Click (PPC)’ Category

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PPC – How Social Advertising Is Different From Search Advertising

By on Thursday, March 24th, 2011 | No Comments

With the giant Facebook confronting the other giant Google in pay per click advertisements, you have now more options when choosing a provider to advertise with. However, I feel that you should understand the differences between social and search advertising. FB Ads vs Google Ads It’s relatively only recently that pay per click advertising has [...]

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Website Marketing Tips For New Website Owners

By on Saturday, January 29th, 2011 | 2 Comments

First of all, I’d like to say congratulations for actually having a website to market! Many business owners and entrepreneurs don’t even reach where you have – they’re scared to venture. But now what? What should you do now that you have a website? As you may have noticed, visitors don’t come to your website [...]

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Avoiding The Google Slap In AdWords

By on Saturday, January 8th, 2011 | No Comments

If you’ve ever put up a quick & not so good site and decided to drive quick traffic to it via Google Adwords, you’ve very likely experienced the not so cool Google Slap phenomenon. This is when your bids suddenly ramp up to $10/click or more (instead of 10 cents)! The most obvious way to [...]

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3 Dumb Mistakes Of A PPC Marketer

By on Friday, November 19th, 2010 | No Comments

Recently I had a guy who emailed me to ask some help about “making it” with pay per click advertising. While I don’t usually have time to do personal coaching, I decided to help him anyway as he sent me a VERY long email and seemed to be very determined and also promised to apply [...]

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Leveraging The Power Of Facebook

By on Friday, November 12th, 2010 | No Comments

When we talk about PPC, the first thing that comes to most people’s mind is “Adwords” or “Bidvertiser”. Dear Internet Marketers, there is another option out there. Facebook Ads. Facebook Ads is a social PPC network. Facebook is currently the number 1 social networking site on the planet (Yeah, I know that you know, but [...]

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