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Archive for the ‘Email Marketing’ Category

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Turning An E-Book Into A Marketing Machine

By on Tuesday, April 10th, 2012 | No Comments

With the ever-increasing tablets and e-readers that the big corps are coming out with, it makes more sense in 2012 than ever before to target some of your marketing to these devices. Almost all of them are PDF capable, so why not create a PDF that’s going to bring you some sales? Boring blocks of [...]

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Getting Your Calls-To-Action Right – Getting More People To Click Them

By on Friday, February 24th, 2012 | No Comments

Your call to action is what brings in the signup or the sale. It makes sense to learn how to improve it. This is what this post is all about: improving your calls to action! 1. You should begin with subjects and verbs This allows the reader to quickly make out what you are trying [...]

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How To Radically Decrease Your Email Unsubscribe Rates

By on Thursday, February 23rd, 2012 | No Comments

When it comes to email marketing, email marketers often find themselves forced to accept a certain amount of expected email list depreciation but when in a particular year, your email list dwindles down more and more due to unsubscribes, it’s time you do something about it. Unsubscribes are, in very technical terms, a huge bummer. [...]

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8 Tips To Improve Your Landing Page

By on Monday, February 13th, 2012 | No Comments

Your landing page is the gate of your sales funnel, right? Without that email address you capture in exchange for that high quality report you are offering, it’s really hard to sell that $17 e-book, $47 e-course, $19/month membership program or that $1997 coaching course. It all starts there. With that in mind, it makes [...]

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8 Things You Can Do To Promote Your Email Click-Through Rate

By on Friday, January 6th, 2012 | No Comments

If you are into email marketing then you would know that technically it’s not that email open rate is not important. It is, no matter what some Internet marketers think. No one can redeem your email offers if they don’t open the emails you send out in the first place. That’s pretty logical. However, with [...]

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